Email Templates
The Old School of Email Clients
Many email programs offer notoriously bad levels of support for modern web standards, requiring email templates to feature special kind of HTML. The kind of code that violates semantics and web-standards alike. Table-based layouts and inline styles are on the menu if newsletters and campaigns are going to be beautiful across all of the email tools out there in the wild. This is a reality that shows no signs of changing anytime soon, in fact, popular tools like Outlook are actually going backward in standards support.
While the new wave of web designers aren’t taught the old ways, I happen to have been working in the industry long enough to hold a black belt in ancient coding practises. I can ensure that your message is going to be seen in all its glory by every one of your subscribers.
Thinking Outside the Inbox
Just as I have no shortage of ideas for web site designs and creative concepts, I have ideas falling out of my pockets for email templates. From easy to maintain newsletter templates to attention-grabbing campaigns, I use my skills at visual design to get your message read by your subscribers, and my knowledge of persuasive design to ensure your message has high conversion.
I’ve worked with marketing teams on a variety of email newsletters and marketing campaigns for clients such as Future Shop, Intrawest, Roland Canada and Travel Underwriters, to name a few.
